AOL Money & Finance article:
Will American consumers ever seen $2.00/gallon gas prices again? Maybe, maybe not. Regardless, cheaper-than-cheap gasoline prices are pressuring automakers to get more efficient on engine models or make engines that burn less gas -- or a combination of both. Toyota Motor Corporation's (ADR) (NYSE: TM) hybrid models have been marketed perfectly to address this need, and more hybrid or alternative-energy cars and trucks are being shipped than ever before.
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